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Of course I probably don’t need to tell you this but photographs and images are a fantastic way to successfully communicate your business to the outside world. Images are found in every aspect in our society and it’s critical your business stands out with original and personal images.

Think CONCEPTUALLY when thinking about photographing your services. Creativity will go far and you’ll stand out from your competitors. Avoid if you can stock images of your specific services.

Example: if you’re local Insurance Company website, don’t have images of a generic handshake and an unnamed figure in a suit smiling, have images of YOUR office and images of YOU or your employee’s smiling. Original images bring transparency to your business and people will more likely trust you and your services.